Scroogal
Scroogal aims to help us build a sustainable relationship with consumerism. Its purpose is to empower users to become more conscious consumers by rewarding mindful spending, helping them prioritize needs over wants, and fostering a sense of validation in sustainable choices. It creates a positive shift from impulsive, trend-driven buying toward thoughtful consumption that benefits individuals and the planet. Assets for this smart-consumerism app include application design, landing page design, and guerrilla marketing.
To view the Scroogal App prototype through Figma, click here!
Scope
Branding
Application Design
Website
Collateral
Guerrilla Marketing
